Week 27, 2024

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This week’s newsletter is sponsored by Public Rec:

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We’ve got a supersized edition as the business end of Wimbledon has arrived. Here’s what we found interesting this week:

  • Thank You, Andy

    Why It’s Interesting: You’ve probably already seen it, but there was never any doubt about what was leading The Draw this week. This tribute video is spectacular.

  • Ballkid-Player Towel Handing Coming Back

    Why It’s Interesting: This reverses a seemingly popular covid-era policy we thought was here to stay. The hygienics aren’t great. The optics aren’t great. However, the ATP’s recent actions suggest it wants to shorten the serve clock, and this could be the only way.

  • Giovanni Mpetshi Perricard Serve Analysis

    Why It’s Interesting: Hugh Clarke breaks down the technique of tennis’s newest servebot, and also explores how GMP, and players of his ilk, could force the game to make changes.

  • Doubles Players Revolt Against New ATP Rules

    Why It’s Interesting: The tour is putting new doubles entry rules on trial. It wants to incentivize more top singles to dabble in doubles, but this comes at the expense of doubles specialists who liken the proposals to job cuts.

  • Inside The Largest Annual Catering Operation In Europe

    How Many Strawberries? 50 Tons

  • Federer Explains Why He Preferred To Ignore Analytics

  • Medvedev On Why He’s Playing The Olympics

    Gill’s Take: To each their own is my hardline stance on Olympic decisions, but I’m shocked more players don’t think like Medvedev. He is the first player I’ve heard who admits to making a short term career sacrifice in exchange for an experience that will last a lifetime.

  • Lulu Sun Crash Course

    Why It’s Interesting: We figure some might need it. Sun will start her quarterfinal against Donna Vekic at the same time this newsletter is sent out. If you want to learn about the other Emma making a ferocious run through the draw, here’s a feature on Navarro.

  • Another Tennis Movie To Look Forward To

  • ‘Fly On The Wall’ Wimbledon Fan Chatter

    Why It’s Interesting: Come for a really cool content idea, stay for British accents (unless you’re British, in which case we aren’t really selling you.)

  • A Wimbledon Fun Fact To Know

On this week’s Monday Match Analysis, Gill previews the Men's Quarterfinals at Wimbledon 2024. He also explores how each player got there and analyzes some 4th round matches, such as Taylor Fritz's upset over Alexander Zverev, and Novak Djokovic blazing through Holger Rune.

Hey everyone, Gill Gross here. While I’m grateful for any amount of success I’ve had talking tennis on the internet for the past half decade, I believe we should all be doing better in this sport as creators and as fans. The tennis content economy is far behind other sports by metrics of engagement and popularity. This newsletter is our effort to DRAW the great things we find in tennis every week- we search for content that teaches us, makes us think, makes us laugh and ultimately makes loving this sport the best possible experience. Our vision is to speed up the growth of a robust content economy in tennis, for the benefit of fans, players and creators alike.

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